Visual Communication Design
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

VCD222

Ders İsmi:

Visual Communication Design Project II

Ders Yarıyılı:

Spring

Ders Kredileri:

Theoretical	Practical	Laboratory	ECTS
4	2	0	8

Language of instruction:

Turkish

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Required

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Assoc. Prof. Dr. SEVGİ AKA

Course Lecturer(s):

Öğr.Gör. SİNAN BÜYÜKBAŞ
Assoc. Prof. Dr. SEVGİ AKA

Course Assistants:

Dersin Amaç ve İçeriği

Course Objectives:	The course aims to teach the basic methods of visual communication design. It aims to create a theoretical and practical basis that will reflect the contents effectively, support and develop creative designs by conveying basic information about the design of the visual identity, which is the reflection of the corporate identity.
Course Content:	The course covers the step-by-step construction of corporate identity with visual communication elements and the establishment of coherent visual systems. Gains knowledge of the effective design of brand or corporate identity through visual elements and the role of visuality in reflecting this identity.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) Effectively uses visual communication design elements to create visual identity.
2 - Skills
Cognitive - Practical
1) Conducts research in line with the problem in the design production process.
3 - Competences
Communication and Social Competence
Learning Competence
1) Gains the ability to perceive and effectively use the codes indicated by elements such as logo, typography, shape and color.
Field Specific Competence
1) Develops the ability to perceive, think, design and implement multidimensional.
Competence to Work Independently and Take Responsibility

Ders Akış Planı

Week	Subject	Related Preparation
1)	General lecture presentation. Presentation of the course.	None
2)	Corporate identity, visual identity reviews.	Studies on the subjects.
3)	Visual identity design - Colors	Studies on the subjects.
4)	Corporate identity	Studies on the subjects.
5)	Visual identity design. Homework	Students are expected to prepare in line with the assigned homework before coming to class.
6)	Homework evaluation.	Studies on the subjects.
7)	Text Edits.	Studies on the subjects.
8)	Midterm - Project	Project preparation
9)	The use of visual elements on the page, the use of grids in the design	Studies on the subjects.
11)	The use of visual elements on the page, the use of grids in the design. Homework	Students are expected to prepare in line with the assigned homework before coming to class.
12)	Corporate identity, Visual identity reviews	Pre-readings on the topics
14)	Corporate identity guide	Studies on the subjects
15)	FINAL EXAM	Project preparation

Sources

Course Notes / Textbooks:	Tevfik F. Uçar, Görsel İletişim ve Grafik Tasarım, İnkilap Yayınevi, 2019
References:	Emre Becer, İletişim ve Grafik Tasarım, Dost Kitapevi, 2000

Ders - Program Öğrenme Kazanım İlişkisi

Ders Öğrenme Kazanımları	1	2	3	4
Program Outcomes

Ders - Öğrenme Kazanımı İlişkisi

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

Program Outcomes

Level of Contribution

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
total		%
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
total		%