Graphic Design (Eng)
Associate TR-NQF-HE: Level 5 QF-EHEA: Short Cycle EQF-LLL: Level 5

Ders Genel Tanıtım Bilgileri

Course Code: UEC114
Ders İsmi: Entrepreneurship
Ders Yarıyılı: Spring
Ders Kredileri:
Theoretical Practical Laboratory ECTS
2 0 0 4
Language of instruction: English
Ders Koşulu:
Ders İş Deneyimini Gerektiriyor mu?: No
Type of course: Üniversite Seçmeli
Course Level:
Associate TR-NQF-HE:5. Master`s Degree QF-EHEA:Short Cycle EQF-LLL:5. Master`s Degree
Mode of Delivery:
Course Coordinator : Öğr.Gör. AHMET DURSUN ŞERBET
Course Lecturer(s): Öğr.Gör. SELEN ORTA
Öğr.Gör. AHMET DURSUN ŞERBET
Asst. Prof. Dr. YEŞİM AVUNDUK
Prof. Dr. HÜSEYİN RIDVAN YURTSEVEN
Course Assistants:

Dersin Amaç ve İçeriği

Course Objectives: Providing to students with the mindset that supports creativity and innovation needed to transform ideas into ventures that create value and wealth.
Course Content: The content of the course is to introduce the basics of entrepreneurship, risks, planning stages, types of entrepreneurship and the characteristics of the opportunities that are one of the most important issues in entrepreneurship.

Learning Outcomes

The students who have succeeded in this course;
Learning Outcomes
1 - Knowledge
Theoretical - Conceptual
1) The student has a general concept and understanding about entrepreneurship.
2 - Skills
Cognitive - Practical
1) The student can observe real life formations of entrepreneurship practices.
3 - Competences
Communication and Social Competence
Learning Competence
1) The student observes the concepts related to entrepreneurship in different industries and can associate his/her theoretical knowledge with different disciplines.
Field Specific Competence
Competence to Work Independently and Take Responsibility
1) The student can draw his/her own road map and business plan in any attempt he or she will undertake.

Ders Akış Planı

Week Subject Related Preparation
1) Course Information and General Conduct Business in Action- Bovee and Thill Lecture Notes
2) The Entrepreneurial mind for an entrepreneurial world Business in Action- Bovee and Thill Lecture Notes
3) The Entrepreneurial mind: Crafting a personal entrepreneurial strategy Business in Action- Bovee and Thill Lecture Notes
4) The Opportunity Business in Action- Bovee and Thill Lecture Notes
5) Clean Commerce: Seeing opportunity through a sustainability lens Business in Action- Bovee and Thill Lecture Notes
6) Screening Venture Opportunities: Opportunities for Social Entrepreneurship Business in Action- Bovee and Thill Lecture Notes
7) The Business Plan Business in Action- Bovee and Thill Lecture Notes
8) Quiz-1 The Business Plan Business in Action- Bovee and Thill Lecture Notes
9) The Founder and The Team Business in Action- Bovee and Thill Lecture Notes
10) Ethical Decision Making and the Entrepreneur Business in Action- Bovee and Thill Lecture Notes
11) Financing Entrepreneurial Ventures Business in Action- Bovee and Thill Lecture Notes
12) Franchising Business in Action- Bovee and Thill Lecture Notes
13) Entrepreneurial Finance Business in Action- Bovee and Thill Lecture Notes
14) Obtaining Venture and Growth Capital Business in Action- Bovee and Thill Lecture Notes

Sources

Course Notes / Textbooks: Business in Action, Bovee and Thill
References: Ders notları- Lecture Notes

Ders - Program Öğrenme Kazanım İlişkisi

Ders Öğrenme Kazanımları

1

2

3

4

Program Outcomes
1) To have knowledge and practice about basic theories and principles of communication, visual communication, design and graphic design
2) To be able to criticise and evaluate applications related to graphic design and graphical communication
3) To have a theoretical and practical infrastructure related to the field and able to solve any visual design problem
4) To be able to create contemporary, effective visual expression language in design, to observe, understand and question changes in social and cultural structure
5) Be able to develop advertising campaigns and concepts in advertising agencies, design studios, companies' advertising departments
6) Be able to reveal creative, original, contemporary and aesthetic graphic design products and projects
7) Be able to present and demonstrate projects and gain practical experience
8) Be able to produce design applications in computer environment to graphic software
9) To follow changing communication and design viewpoints, to develop professional knowledge and skills
10) Be able to develop professional strategies and plans for all processes such as design idea, sketch, application printing and presentation
11) Be able to design communication ways related to visual and linguistic narration
12) Access to competence in team work in a harmonious, productive and effective manner
13) Be able to use verbal, written and visual communication language effectively and correctly in order to prepare advanced presentations
14) Gaining awareness of the need for lifelong learning in the field of graphic design
15) To be able to provide continuity of knowledge and skill development related to the field

Ders - Öğrenme Kazanımı İlişkisi

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To have knowledge and practice about basic theories and principles of communication, visual communication, design and graphic design
2) To be able to criticise and evaluate applications related to graphic design and graphical communication
3) To have a theoretical and practical infrastructure related to the field and able to solve any visual design problem
4) To be able to create contemporary, effective visual expression language in design, to observe, understand and question changes in social and cultural structure
5) Be able to develop advertising campaigns and concepts in advertising agencies, design studios, companies' advertising departments
6) Be able to reveal creative, original, contemporary and aesthetic graphic design products and projects
7) Be able to present and demonstrate projects and gain practical experience
8) Be able to produce design applications in computer environment to graphic software
9) To follow changing communication and design viewpoints, to develop professional knowledge and skills
10) Be able to develop professional strategies and plans for all processes such as design idea, sketch, application printing and presentation
11) Be able to design communication ways related to visual and linguistic narration
12) Access to competence in team work in a harmonious, productive and effective manner
13) Be able to use verbal, written and visual communication language effectively and correctly in order to prepare advanced presentations
14) Gaining awareness of the need for lifelong learning in the field of graphic design
15) To be able to provide continuity of knowledge and skill development related to the field

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Presentation 1 % 20
Midterms 1 % 30
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100