Radio, Television and Cinema
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

RTF409

Ders İsmi:

Visual Language and Culture

Ders Yarıyılı:

Spring

Ders Kredileri:

Theoretical	Practical	Laboratory	ECTS
2	1	0	4

Language of instruction:

Turkish

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Bölüm Seçmeli

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Prof. Dr. SİBEL FÜGAN VAROL

Course Lecturer(s):

Course Assistants:

Dersin Amaç ve İçeriği

Course Objectives:	It aims to provide the ability to analyze various images, objects and areas with a critical approach by developing research, discussion and writing skills on visual culture.
Course Content:	Explains what visual culture studies are and what kind of research area they require. The social meaning of images can be changed by gender, class, age, etc. analyze it in context. Explains that 'seeing' is a historical and cultural phenomenon.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) Analyzes images in their social context by learning the concept of ideology.
2 - Skills
Cognitive - Practical
1) Gains critical thinking and interpretation skills.
2) Gains the ability to analyze visual culture.
3 - Competences
Communication and Social Competence
Learning Competence
1) Gain knowledge on issues such as gender, hate speech, consumption culture
Field Specific Competence
1) It analyzes the cultural reflections of visuals such as advertisements, magazines and posters and makes a more accurate design in this context.
Competence to Work Independently and Take Responsibility

Ders Akış Planı

Week	Subject	Related Preparation
1)	A short introduction to the lesson	-
2)	Introduction to Ideology: They Live movie screening and discussion on it.	-
3)	Definition of ideology (Antonio Gramsci, Louis Althusser, Karl Marx's approaches to ideology will be mentioned.)	-
4)	In the context of ideology, the documentary "Pervert's Guide to Ideology" will be watched.	-
5)	Consumption culture and pleasure: Concepts such as consumer society, culture industry, commodity fetishism will be mentioned.	-
6)	Image and Power	-
7)	“Triumph of the Will” movie screening and discussion of the concept of propaganda.	-
8)	Midterm	-
9)	The concept of Spectacle Society will be discussed.	-
10)	Characteristics of indicators and definition of basic concepts used in indicators	-
11)	Characteristics of indicators and definition of basic concepts used in indicators	-
12)	Analysis of advertisements in the context of visual culture and daily life relationship.	-
13)	Analysis of newspaper, magazine and television advertisement images by semiotic method. (Project work)	-
14)	Analysis of newspaper, magazine and television advertisement images by semiotic method. (Project work)	-

Sources

Course Notes / Textbooks:	Genç, A., Sipahioğlu A.(1990) Görsel Algılama Sanatta Yaratıcı Süreç. Sergi Yayınları. İdeoloji ve Devletin İdeolojik Aygıtları, Louis Althusser
References:	Görme Biçimleri, John Berger. Theory of Visual Perception, Ian E. Gordon

Ders - Program Öğrenme Kazanım İlişkisi

Ders Öğrenme Kazanımları	1	2	3	4	5
Program Outcomes
1) Having the ability to master the production processes in the fields of Radio, Television and Cinema and to develop creative projects.
2) The ability to evaluate the historical development of cinema and television with its artistic and technological dimensions.
3) The ability to evaluate the concepts and theories of mass communication through a critical perspective and to understand the relationship between cultural, political, economic and technological developments.
4) The ability to solve the problems encountered in the field of radio, television and cinema with a scientific approach.
5) The ability to analyze the effects of the media on economic, political, socio-economic and social-psychological aspects in the historical process.
6) The ability to learn and effectively use the devices and equipment used in all phases of the Cinema and Television production process.
7) Ability to communicate with people at different stages of the production process and to make projects.
8) The ability to explain the concept of ethics with a critical eye in the scientific, professional and cultural context.
9) Ability to act individually and in accordance with team work in the production process in the field of Radio, Television and Cinema and to provide coordination in the working process
10) The skill of knowing the types of television programs and analyzing the rhetoric of all kinds of television texts.
11) To be able to master cinema history, its concepts and genres with its artistic and technological dimensions and its ability to criticize.
12) The ability to use the knowledge and skills gained in theoretical and applied courses in the field of Radio, Television and Cinema to specialize in a particular field.

Ders - Öğrenme Kazanımı İlişkisi

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Having the ability to master the production processes in the fields of Radio, Television and Cinema and to develop creative projects.	2
2)	The ability to evaluate the historical development of cinema and television with its artistic and technological dimensions.	3
3)	The ability to evaluate the concepts and theories of mass communication through a critical perspective and to understand the relationship between cultural, political, economic and technological developments.	4
4)	The ability to solve the problems encountered in the field of radio, television and cinema with a scientific approach.	3
5)	The ability to analyze the effects of the media on economic, political, socio-economic and social-psychological aspects in the historical process.	5
6)	The ability to learn and effectively use the devices and equipment used in all phases of the Cinema and Television production process.	2
7)	Ability to communicate with people at different stages of the production process and to make projects.	1
8)	The ability to explain the concept of ethics with a critical eye in the scientific, professional and cultural context.	1
9)	Ability to act individually and in accordance with team work in the production process in the field of Radio, Television and Cinema and to provide coordination in the working process	2
10)	The skill of knowing the types of television programs and analyzing the rhetoric of all kinds of television texts.	5
11)	To be able to master cinema history, its concepts and genres with its artistic and technological dimensions and its ability to criticize.	2
12)	The ability to use the knowledge and skills gained in theoretical and applied courses in the field of Radio, Television and Cinema to specialize in a particular field.	1

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
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PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
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