Istanbul Topkapi University

Degree Programs

Public Relations and Advertising

General Information For Students

Diploma Supplement National Qualifications

Public Relations and Advertising
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course & Program Outcomes Matrix

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

No Effect	ED (Lowest)	D (Low)	O (Average)	Y (High)	EY (Highest)

No Effect	Lowest	Low	Average	High	Highest

Program Outcomes

1

2

3

4

5

6

7

8

9

total

%

Courses

FCS101 Basic Information Technologies

3

2

2

3

3

3

16

35.56

FCS101 Basic Information Technologies

O

D

D

O

O

O

FCS101 Basic Information Technologies

FCS102 Use of Information Technologies

3

2

3

3

11

24.44

FCS102 Use of Information Technologies

O

D

O

O

FCS102 Use of Information Technologies

FCS103 Basic Principles of Law

0

0.00

FCS103 Basic Principles of Law

FCS103 Basic Principles of Law

FCS105 Philosophy

2

1

3

6.67

FCS105 Philosophy

D

ED

FCS105 Philosophy

FCS106 Basic Principles of Business

0

0.00

FCS106 Basic Principles of Business

FCS106 Basic Principles of Business

FCS107 Basic Principles of Economics

0

0.00

FCS107 Basic Principles of Economics

FCS107 Basic Principles of Economics

FCS108 Statistics

3

3

6.67

FCS108 Statistics

O

FCS108 Statistics

FCS112 Entreneurship

0

0.00

FCS112 Entreneurship

FCS112 Entreneurship

PRA101 Basic Principles of Public Relations

5

2

2

1

1

2

1

1

1

16

35.56

PRA101 Basic Principles of Public Relations

EY

D

D

ED

ED

D

ED

ED

ED

PRA101 Basic Principles of Public Relations

PRA102 Basic Principles of Marketing

5

2

1

1

1

1

1

1

1

14

31.11

PRA102 Basic Principles of Marketing

EY

D

ED

ED

ED

ED

ED

ED

ED

PRA102 Basic Principles of Marketing

PRA103 Basic Principles of Advertising

5

3

4

4

4

3

1

3

4

31

68.89

PRA103 Basic Principles of Advertising

EY

O

Y

Y

Y

O

ED

O

Y

PRA103 Basic Principles of Advertising

PRA104 Corporate Communications

5

3

1

1

4

1

1

4

4

24

53.33

PRA104 Corporate Communications

EY

O

ED

ED

Y

ED

ED

Y

Y

PRA104 Corporate Communications

PRA107 Introduction to Communication Sciences

0

0.00

PRA107 Introduction to Communication Sciences

PRA107 Introduction to Communication Sciences

PRA110 Universal Values and Ethics

2

3

3

5

3

3

5

2

4

30

66.67

PRA110 Universal Values and Ethics

D

O

O

EY

O

O

EY

D

Y

PRA110 Universal Values and Ethics

PRA202 Advertising and Popular Culture

1

3

4

4

5

5

1

5

5

33

73.33

PRA202 Advertising and Popular Culture

ED

O

Y

Y

EY

EY

ED

EY

EY

PRA202 Advertising and Popular Culture

PRA203 Space and Culture

1

1

1

1

3

4

1

2

1

15

33.33

PRA203 Space and Culture

ED

ED

ED

ED

O

Y

ED

D

ED

PRA203 Space and Culture

PRA206 Creative Thinking Workshop

1

5

5

4

5

3

1

5

5

34

75.56

PRA206 Creative Thinking Workshop

ED

EY

EY

Y

EY

O

ED

EY

EY

PRA206 Creative Thinking Workshop

PRA208 Event Management

4

3

4

4

3

4

5

4

5

36

80.00

PRA208 Event Management

Y

O

Y

Y

O

Y

EY

Y

EY

PRA208 Event Management

PRA209 Brand Management

1

5

5

5

5

5

1

5

5

37

82.22

PRA209 Brand Management

ED

EY

EY

EY

EY

EY

ED

EY

EY

PRA209 Brand Management

PRA228 Scientific Research and Publication Ethics

1

1

2

4

4

5

5

2

2

26

57.78

PRA228 Scientific Research and Publication Ethics

ED

ED

D

Y

Y

EY

EY

D

D

PRA228 Scientific Research and Publication Ethics

PRA231 Image and Perception Management

0

0.00

PRA231 Image and Perception Management

PRA231 Image and Perception Management

PRA233 New Media and Information Society

5

5

4

4

4

5

4

3

5

39

86.67

PRA233 New Media and Information Society

EY

EY

Y

Y

Y

EY

Y

O

EY

PRA233 New Media and Information Society

PRA235 Creativity in Advertising

5

5

5

5

5

5

3

4

5

42

93.33

PRA235 Creativity in Advertising

EY

EY

EY

EY

EY

EY

O

Y

EY

PRA235 Creativity in Advertising

PRA301 Public Relations Writing

1

5

3

5

3

4

1

4

4

30

66.67

PRA301 Public Relations Writing

ED

EY

O

EY

O

Y

ED

Y

Y

PRA301 Public Relations Writing

PRA303 Advertising Language and Visual Reading

1

5

5

5

5

5

2

4

4

36

80.00

PRA303 Advertising Language and Visual Reading

ED

EY

EY

EY

EY

EY

D

Y

Y

PRA303 Advertising Language and Visual Reading

PRA305 Communication Theories

5

5

4

4

4

4

4

3

4

37

82.22

PRA305 Communication Theories

EY

EY

Y

Y

Y

Y

Y

O

Y

PRA305 Communication Theories

PRA308 Strategic Media Planning

1

5

5

5

4

4

1

4

3

32

71.11

PRA308 Strategic Media Planning

ED

EY

EY

EY

Y

Y

ED

Y

O

PRA308 Strategic Media Planning

PRA309 Public Relations Design and Applications

4

5

2

5

5

2

3

4

3

33

73.33

PRA309 Public Relations Design and Applications

Y

EY

D

EY

EY

D

O

Y

O

PRA309 Public Relations Design and Applications

PRA326 Advertising Design and Applications

5

5

4

4

5

5

3

4

3

38

84.44

PRA326 Advertising Design and Applications

EY

EY

Y

Y

EY

EY

O

Y

O

PRA326 Advertising Design and Applications

PRA328 Social Responsibility Projects

4

5

4

4

5

4

3

4

4

37

82.22

PRA328 Social Responsibility Projects

Y

EY

Y

Y

EY

Y

O

Y

Y

PRA328 Social Responsibility Projects

PRA330 Integrated Marketing Communication

5

5

4

5

4

5

3

5

3

39

86.67

PRA330 Integrated Marketing Communication

EY

EY

Y

EY

Y

EY

O

EY

O

PRA330 Integrated Marketing Communication

PRA402 Communication Consultancy

2

5

5

5

5

5

2

5

5

39

86.67

PRA402 Communication Consultancy

D

EY

EY

EY

EY

EY

D

EY

EY

PRA402 Communication Consultancy

PRA403 Finishing Project I

4

4

5

4

5

5

5

5

5

42

93.33

PRA403 Finishing Project I

Y

Y

EY

Y

EY

EY

EY

EY

EY

PRA403 Finishing Project I

PRA404 Graduation Project II

4

4

5

4

5

5

5

5

5

42

93.33

PRA404 Graduation Project II

Y

Y

EY

Y

EY

EY

EY

EY

EY

PRA404 Graduation Project II

PRA433 Internship

0

0.00

PRA433 Internship

PRA433 Internship

URC101 English

0

0.00

URC101 English

URC101 English

URC110 Career Planning

0

0.00

URC110 Career Planning

URC110 Career Planning

URC116 Turkish Language I

0

0.00

URC116 Turkish Language I

URC116 Turkish Language I

URC118 Ataturk's Principles and History of Revolution I

0

0.00

URC118 Ataturk's Principles and History of Revolution I

URC118 Ataturk's Principles and History of Revolution I

URC205 Turkish Language II

0

0.00

URC205 Turkish Language II

URC205 Turkish Language II

URC207 Ataturk's Principles and History of Revolution II

0

0.00

URC207 Ataturk's Principles and History of Revolution II

URC207 Ataturk's Principles and History of Revolution II